Recognized Across Major Media

The CHAMP Factor system has been recognized and featured across a range of platforms, including major network affiliates of ABC, NBC, Fox, and CBS.

These features have highlighted our mission to equip individuals and families with the tools to build a CHAMP Identity, and perform at their best in life, not just in competition.
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About Us

Young people and families today are facing more pressure than ever, yet most have never been taught how to understand or recognize the belief and behavior patterns that impact how they show up and respond to life's moments.


We exist to change that.


Through a structured, identity-based approach, we help individuals understand what drives their thoughts, emotions, and actions so they can become more self aware and show up stronger in every area of life.


We created The CHAMP Factor Training Lab to bring this system to life, equipping students and families with the tools to build a strong CHAMP Identity, develop emotional awareness, and move through life with confidence, clarity, and purpose.

So they learn to:



Know Themselves
Grow Themselves
Lead Themselves
Lead Others

Our Mission

To educate and equip families through The CHAMP Factor System to Know Themselves. Grow Themselves. Lead Themselves. And Lead Others.


Our Vision

To see families living as CHAMPs and doing CHAMP things in every area of life, creating stronger families, stronger communities, and a stronger future.


Our Approach

The CHAMP Factor System is an interactive training system designed to help individuals recognize and strengthen the patterns that influence identity, confidence, composure, communication, and performance.


Using pattern recognition and response training, individuals learn how to better understand themselves, navigate pressure, and respond more effectively in real-life moments at home, in school, in sports, and in life.


This is not a course you complete.


It is a system you train.


Our Charitable Purpose

As a nonprofit organization, our mission is rooted in education, personal development, and community impact.


We provide structured training, tools, and resources designed to help individuals:


- Recognize and strengthen the patterns that influence behavior and performance

- Develop confidence, composure, and emotional awareness in real-life moments

- Navigate stress, pressure, and adversity more effectively

- Improve communication, relationships, and decision-making

- Build a strong identity that supports success in sports and life


Our programs are delivered through partnerships, grants, and scholarship-supported access, allowing families and organizations to benefit from high-quality development opportunities without unnecessary financial barriers.


This approach ensures that the individuals and communities we serve are equipped not just for performance, but for life.


Get to Know our Founder & Executive Director

Known as “RevKev” or simply “Rev,” Kev Nathaniel is an expert in the human experience, helping individuals understand how their beliefs, emotions, and self-talk shape how they perform in every moment.

Over the course of his career, he recognized a consistent pattern.

People were struggling because they didn't understand what was driving them internally and not because they lacked effort or ability.

That realization led to the creation of The CHAMP Factor System.

This identity-based system has impacted thousands of lives over the past 20+ years.
Rev is the creator of:

- The CHAMP Factor Identity System
- The Moments Model
- The CHAMP Cycle
- The Habit Change Equation
- The CHAMP Check Method
- Root Heart Desires
- Various CHAMP Factor Techniques

With over 18 years of nonprofit leadership, he has successfully mobilized resources, developed strategic partnerships, and expanded outreach initiatives that create lasting community impact.

His background includes service as a U.S. Air Force veteran and law enforcement K-9 handler, along with experience as a Division 1 college basketball player and Academic All-Big Ten selection.

Rev has worked with a wide range of individuals, from Fortune 500 executives to amateur and professional athletes, helping them build identity-driven performance under pressure.

At his core, he is driven by a simple mission.

To help people become who they are capable of becoming and to Be a CHAMP and do CHAMP things.

Know Yourself.   Grow Yourself.   Lead Yourself.   Lead Others.

Empowering students and families with the inner strength to say "I CAN" to life's challenges, and to winning more moments in their life.
The CHAMP Factor is supported by individuals who believe in this work and want to see students and families grow stronger from the inside out.

If you feel aligned with our mission and would like to support the impact we’re creating, you’re welcome to contribute.